Proudly headquartered in Australia and serving clients from around the world, Lexer’s end-to-end retail CDP drives profit, saves time, and improves experiences for both companies and consumers—because seamless, genuine shopping experiences are the experiences we all deserve.
From the start, Lexer’s product development and innovation has been motivated by a deep commitment to solving our customer’s problems. Today, our promise is to help brands and retailers genuinely understand and engage their customers. How? With enriched and unified data, easy-to-use tools for advanced capabilities, and a talented success team to guide customers every step of the way.
At Lexer, the customer is at the heart of everything we do. Acting as a true collaborative partner, we build our offering in concert with our customers, so Lexer’s evolution has been influenced by our customers’ needs and goals from the start. Lexer was born as a social media monitoring tool, evolved over the years into customer insights, and finally became what it is today: The only CDP built specifically for retail with native tools to support every customer touchpoint. At every step of the way, our customers have enabled and informed our growth.