2022 Marketing Assistant null

IQPC Australia is in major growth mode and we’re excited to bring onboard an energetic, driven and high-potential marketer to join our exciting B2B Events team.

Our Events business is made up of industry-leading Conferences, Large Scale Events & Exhibition products. These include global event brands such as Customer Contact Week (CCW), Shared Services & Outsourcing Week (SSOW) and The Customer Show (TCS) which attracts hundreds of senior industry professionals every year!

We need a results-driven marketer with strong ownership and focus who’s mastered the basics and looking to take their marketing career to the next level. We’re looking for a brilliant marketer who’s a team player and enjoys working in a fast-paced environment.

What you’ll do:

• Develop, implement and execute strategic marketing plans and campaigns
• Come up with engaging content marketing plans for lead generation
• Be data-driven! Curating data segments for targeted email marketing 
• Eye for detail, ensuring website, brochure and email copy is compelling and correct
• Launch paid advertising and Linkedin marketing ads 
• Successfully negotiate contra partnerships with key media partners
• Manage a marketing budget and drive ROI metrics
• Exercise your creative flair when working with designers on appealing and easy-to-navigate collaterals
• Collaborate with cross-functions such as production and sales teams
• Spearhead special projects including automation, data renewal and referral programs 

Who you’ll be:

• A graduate with a bachelor’s degree / relevant marketing qualification
• You love copywriting! Skilled in email, brochure and web copy
• Demonstrated ability to successfully work in a project team and contribute ideas
• A strong desire to keep learning and driving marketing innovation
• You’re hyper-focused on results and enjoy the thrill of smashing targets
• An analytical thinker who uses data to inform your strategies

Bonus points if you have:

• A track record of achieving growth outcomes and revenue generation
• Success in launching a referral program 
• Experience in B2B events, conference or exhibition marketing
• Proactively identified ways to drive additional revenue from an existing client base

Benefits

• Access to Global Marketing Training & Accelerator programs
• Competitive salary, plus results-based incentive structure
• Flexible working options
• Fun and supportive work culture

We prioritise attitude and potential over experience, so please don’t hesitate to apply — we love meeting brilliant people and want to hear from you.